EVALUATION OF A COMMUNICATIONS SKILLS WORKSHOP FOR HOSPITAL PHARMACISTS

The ability to communicate is an essential requirement for effective practice. Until recently, however, pharmacy students received no training in this area. The resultant inadequacy was carried forward into practice. Only now has the omission been recognized and attempts made to improve the situation among practising pharmacists. We designed an 8‐h workshop on communication skills. It covered the basic principles of communication (Workbook A—preparatory work before the workshop) and their application (Workbook B + case studies, exercises and role‐playing—during the workshop). The workshop was presented to a group of hospital pharmacists in the Western Cape. At the end of the workshop participants completed a questionnaire on its usefulness, applicability and presentation on a five‐point scale. Responses were counted, averaged and analysed by sex and age. Although the ratings were uniformly high (average 4·3 out of a possible 5·0) there were differences between men and women and between older and younger pharmacists. The possible reasons for and implications of these differences are discussed.